Velaxe
ProductCatalog — Master Product Data with Variants, Media, Promotions & HMAC Bridge | Velaxe

ProductCatalog

Launch a brand-new marketplace

Sandbox → pilot cohort → scale, with guardrails.

40 min Intermediate Founder/GM, Marketplace Manager, Ops Lead Updated Sep 1, 2025
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Overview

Sandbox → pilot cohort → scale, with guardrails.

Prerequisites

  • Approved seller account and API credentials

Permissions required

channels:connect listings:publish

Downloads & Templates

Pilot cohort selector CSV

Template

Steps (5)

Estimated: 40 min
  1. 1

    Connect credentials

    Admin 5 min Back to top

    Settings → Integrations → Add the new channel; verify scopes.

    Tips

    —

    Validation

    —

    Success criteria

    —

  2. 2

    Prepare pilot cohort

    Marketplace Manager 8 min Back to top

    Choose 25–100 SKUs with complete data and stable stock.

    Tips

    —

    Validation

    —

    Success criteria

    —

  3. 3

    Validate mappings in sandbox

    Ops 10 min Back to top

    Use sandbox feed submit and review responses.

    Tips

    —

    Validation

    —

    Success criteria

    —

  4. 4

    Rollout in cohorts

    Ops 12 min Back to top

    Scale 10× batches with safe queuing; monitor suppression.

    Tips

    —

    Validation

    —

    Success criteria

    • First sale within the first week.
  5. 5

    Enable full sync

    Ops Lead 5 min Back to top

    Turn on price/inventory sync with buffers.

    Tips

    —

    Validation

    —

    Success criteria

    —

About this guide

ProductCatalog gives product and ecommerce teams a single, governed catalog for all SKUs — physical, digital and services. Define attributes per industry, manage options/variants with linked media, and organize via categories and collections.

Import from spreadsheets or systems, export clean feeds, and expose read/write operations through an HMAC-secured public bridge. Promotions are first-class (discounts, offers, loyalty, shipping, referrals) and are attachable to products, categories or collections.

Dashboards show KPIs, trending products and hourly/daily views. Metrics can be scraped by Prometheus, and roll-ups are maintained via cron. RBAC ensures admins, members and guests have the right level of access.